So heres a long regarded story I've only shared with a few: As stated in my previous blog, Im a fan of automobiles, more specifically the...

The year 2022 begins and with it a renewed energy and excitement for what's in "store"! I'm affirming Buttawear will be bigger than ever...

As I complete another trip around the sun, I can't help but reminisce about the journey it has been to this point. I've experienced 40...

The 5th question in my series of "what every brand should ask themselves" is: What I want my customer's to feel? Honestly? My ultimate...

The 4th question on my "six questions every brand should ask themselves" assessment is who is my ideal customer? Now, Ive taken...

Last week I concluded what the story of Buttawear is and why I started it. That was the first question in a series of six questions of...

So, to recap from last week; I'm living in a homeless shelter getting back on my feet.. slowly, but surly. I'm serving those who are in...

Last week I wrote about reconfiguring Buttawear. In my research I came across "six questions every brand should ask themselves, before...

So, apologies for not blogging last week but I had to do some serious reassessing of the brand and my whole approach. There are some...

I've never been much of a Halloween person. Not much for dressing up and intentionally scaring myself or others, life is plenty scary on...

Sometimes I think its very easy to get into "Auto-pilot" mode. You know, coasting along in our daily routine, going through the motions...

Sometimes I feel anxious about things. Like, I would feel anxious about the past, sometimes about the future.. but in general about life!...

gen·u·ine: /ˈjenyo͞oən/ adjective : truly what something is said to be; authentic. "each book is bound in genuine leather"/ (of a person,...

"Trends are temporary, but cool is forever!" - Steve Stoute Cool, much like beauty is subjective and in the eye of the beholder. But...

I had a great conversation with a colleague/friend the other day about the definition of luxury. The short definition is: lux·u·ry...

/ˌafərˈmāSH(ə)n//ˌæfərˈmeɪʃ(ə)n/: The action or process of affirming something or being affirmed. Or in my opinion just simply speaking...

Hello! And welcome back! I can’t help but feel a little bittersweet with the significance of todays date and what it means to This City...

As Spring is in full swing with Summer just around the corner, I have been inspired by an inclination to take this time off to just.. be....

Being a parent is tough. Here you have, a helpless defenseless being, full of untapped potential, whose sole survival is 100% dependent...

Earlier this week The United States Judicial System restored just a little bit of hope so many of us were holding on to. The unwavering...